Creation and coordination of the 3 web facilities Key actions: - Realization of the facility intended for retailers (tobeberloni). - Realization of co-housing, a cross-cutting magazine intended for the young. - Creation and update of profiles on social networks (Facebook and Twitter). Results achieved - The on-line brand logo was created in a coordinated and consistent way. - Cross-cutting and current contents were made 'liquid'. - A regular and diversified dialogue was created according to the target.